{"id":11184,"date":"2026-08-13T16:32:00","date_gmt":"2026-08-13T15:32:00","guid":{"rendered":"https:\/\/thehotedit.com\/index.php\/2026\/08\/13\/virgin-music-group-appoints-syaheed-msbi-as-vice-president-of-amea-region\/"},"modified":"2026-08-13T16:32:00","modified_gmt":"2026-08-13T15:32:00","slug":"virgin-music-group-appoints-syaheed-msbi-as-vice-president-of-amea-region","status":"publish","type":"post","link":"https:\/\/thehotedit.com\/index.php\/2026\/08\/13\/virgin-music-group-appoints-syaheed-msbi-as-vice-president-of-amea-region\/","title":{"rendered":"Virgin Music Group appoints Syaheed MSBI as Vice President of AMEA region"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p><strong>Virgin Music Group<\/strong> has appointed <strong>Syaheed MSBI<\/strong> as Vice President of its <strong>AMEA<\/strong> region.<\/p>\n<p>The company confirmed the newly created role on <strong>Thursday (August 13), <\/strong>announcing that he will oversee <strong>Virgin Music Group\u2019<\/strong>s activities across <strong>Africa<\/strong>, the <strong>Middle East<\/strong> and <strong>Asia<\/strong>.<\/p>\n<p>He joins from <strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Believe [650 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/believe\/\">Believe<\/a><\/strong>, where he spent more than <strong>13 years<\/strong>, most recently as Global Artist Success and International Director.<\/p>\n<p>\u201c<strong>Syaheed<\/strong> has built his reputation as a fierce advocate for artists first as a founder of his own independent music company and later as a seasoned exec building a robust business in support of independent labels and artists,\u201d said <strong>Michael Roe<\/strong>, Virgin Music Group\u2019s Managing Director of AMEA.<\/p>\n<p>\u201cWith his deep connections on the ground across <strong>AMEA<\/strong>, we\u2019re looking forward to having him come in to lead and inspire our great team as we continue to build our best-in-class offering for the independent community around the world.\u201d<\/p>\n<blockquote>\n<p>\u201c<strong>Syaheed<\/strong> has built his reputation as a fierce advocate for artists first as a founder of his own independent music company and later as a seasoned exec building a robust business in support of independent labels and artists.\u201d<\/p>\n<p><span style=\"color: #000000;\"><strong>Michael Roe<\/strong>, Virgin Music Group<\/span><\/p>\n<\/blockquote>\n<p>During his tenure at <strong>Believe<\/strong>, <strong>Syaheed<\/strong> built the company\u2019s artist services business across <strong>Southeast Asia<\/strong> and <strong>Australia<\/strong>.<\/p>\n<p>He worked with artists including <strong>Hindia<\/strong>, <strong>Yura Yunita<\/strong>, <strong>Sal Priadi<\/strong>, <strong>Saran<\/strong>, <strong>Blvckheart<\/strong>, <strong>Nik Makino<\/strong>, <strong>Young Bleed Neet<\/strong> and <strong>Cub Sport<\/strong>.<\/p>\n<p>He also played a key role in building <strong>Believe<\/strong>\u2018s team and offices in <strong>Singapore<\/strong> and <strong>Malaysia<\/strong>.<\/p>\n<p><strong>Syaheed<\/strong> got his start in <strong>2002<\/strong>, when he founded his own independent music company, <strong>Bedsty<\/strong>.<\/p>\n<p>At <strong>Bedsty<\/strong>, he signed, produced and developed artists across <strong>Singapore<\/strong> and <strong>Malaysia<\/strong>.<\/p>\n<p>His roster there included <strong>Sezairi<\/strong>, the first Singaporean artist to cross <strong>100 million<\/strong> streams on <strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Spotify [4,938 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/spotify\/\">Spotify<\/a><\/strong>.<\/p>\n<p>He also worked with <strong>Sheikh Haikel<\/strong>, <strong>THELIONCITYBOY<\/strong> and <strong>Wicked Aura<\/strong>.<\/p>\n<p><strong>Syaheed<\/strong>\u2018s appointment follows Virgin Music Group\u2019s<a target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/virgin-music-group-completes-downtown-acquisition-pieter-van-rijn-named-coo-as-founder-justin-kalifowitz-steps-away\/\" target=\"_blank\" rel=\"noopener\"> acquisition of Downtown Music Holdings<\/a>, first <a target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/universals-music-group-buys-downtown-music-for-775-million\/\">announced<\/a> in\u00a02024.<\/p>\n<p>Following the deal, <strong>Pieter van Rijn<\/strong> was named Chief Operating Officer, with Downtown founder <strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"People &gt; Justin Kalifowitz [76 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/people\/justin-kalifowitz\/\">Justin Kalifowitz<\/a><\/strong> stepping away.<\/p>\n<p><strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; FUGA [217 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/downtown-music-holdings\/fuga\/\">FUGA<\/a><\/strong> and <strong>Downtown Artist &amp; Label Services<\/strong> now operate within its regional leadership structure.<\/p>\n<p><strong>Downtown\u2019s<\/strong> businesses also include <strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; CD Baby [191 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/downtown-music-holdings\/cd-baby\/\">CD Baby<\/a><\/strong>, <strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Songtrust [107 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/downtown-music-holdings\/songtrust\/\">Songtrust<\/a><\/strong> and <strong><a target=\"_blank\" target=\"_blank\" class=\"link-relationship\" title=\"Companies &gt; Downtown Music Holdings [577 articles]\" href=\"https:\/\/www.musicbusinessworldwide.com\/companies\/downtown-music-holdings\/\">Downtown Music Publishing<\/a><\/strong>.<\/p>\n<p><strong>Virgin Music Group<\/strong> is led by co-CEOs <strong>Nat Pastor<\/strong> and <strong>JT Myers<\/strong>.<\/p>\n<p>\u201cI\u2019m excited to join <strong>Virgin Music Group<\/strong>, where <strong>Nat<\/strong> [<strong>Pastor<\/strong>], <strong>JT<\/strong> [<strong>Myers<\/strong>], <strong>Michael<\/strong>, and the entire team are building one of the most exciting companies in music today,\u201d said <strong>Syaheed<\/strong>.<\/p>\n<p>\u201c<strong>Virgin<\/strong> is known for its industry-leading service, artist-first ambition, and global reach, and now that\u2019s combined with <strong>Downtown<\/strong>\u2018s best-in-class global infrastructure, we are able to ensure entrepreneurial labels and artists in <strong>AMEA<\/strong> have the premier solution to find their fans and build lasting success.<\/p>\n<p>\u201cI\u2019m looking forward to working closely with the incredible labels and artists across the <strong>Virgin<\/strong> family, because when artists, labels, and partners win together, the whole industry moves forward. This is especially important for our emerging markets.\u201d<\/p>\n<blockquote>\n<p>\u201c<strong>Virgin<\/strong> is known for its industry-leading service, artist-first ambition, and global reach, and now that\u2019s combined with <strong>Downtown<\/strong>\u2018s best-in-class global infrastructure.\u201d<\/p>\n<p><span style=\"color: #000000;\"><strong>Syaheed MSBI, VIRGIN MUSIC<\/strong><\/span><\/p>\n<\/blockquote>\n<p><strong>Virgin Music Group<\/strong> has built a team across the AMEA region.<\/p>\n<p>The network includes <strong>Haluk Cerahaman<\/strong> in <strong>Turkey<\/strong>, <strong>Amit Sharma<\/strong> in <strong>India<\/strong> and <strong>Cindy Gu<\/strong> in <strong>Southeast Asia<\/strong>.<\/p>\n<p>It also includes <strong>Marcus Rowland<\/strong> in <strong>China<\/strong>, <strong>Kay Ikazobo<\/strong> in <strong>Nigeria<\/strong>, <strong>Nicole Thomas<\/strong> in <strong>South Africa<\/strong> and <strong>Anita Zagar<\/strong> in <strong>South Korea<\/strong>.<\/p>\n<p>In June, <strong>Virgin Music Group<\/strong> also organized its worldwide operations into <a target=\"_blank\" class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/virgin-music-group-unveils-new-global-leadership-team-across-six-regions-integrating-downtown-executives\/\" target=\"_blank\" rel=\"noopener\">six regions<\/a>, with <strong>Michael Roe<\/strong> as Managing Director of AMEA.<span class=\"mb-article__stamp\">Music Business Worldwide<\/span><\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.musicbusinessworldwide.com\/virgin-music-group-appoints-syaheed-msbi-as-vice-president-of-amea-region\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Virgin Music Group has appointed Syaheed MSBI as Vice President of its AMEA region. The company confirmed the newly created role on Thursday (August 13), announcing that he will oversee Virgin Music Group\u2019s activities across Africa, the Middle East and Asia. He joins from Believe, where he spent more than 13 years, most recently as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.musicbusinessworldwide.com\/files\/2026\/08\/1-IMAGE-7-1.jpg","fifu_image_alt":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[25],"tags":[14159,10008,213,14158,10115,1619,14160,14157,10232,11169],"class_list":["post-11184","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music","tag-amea","tag-appoints","tag-group","tag-msbi","tag-music","tag-president","tag-region","tag-syaheed","tag-vice","tag-virgin"],"_links":{"self":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/posts\/11184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/comments?post=11184"}],"version-history":[{"count":0,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/posts\/11184\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/media\/11185"}],"wp:attachment":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/media?parent=11184"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/categories?post=11184"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/tags?post=11184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}