{"id":2133,"date":"2026-04-10T12:47:00","date_gmt":"2026-04-10T11:47:00","guid":{"rendered":"https:\/\/thehotedit.com\/index.php\/2026\/04\/10\/how-many-people-are-watching-podcasts-on-netflix\/"},"modified":"2026-04-10T12:47:00","modified_gmt":"2026-04-10T11:47:00","slug":"how-many-people-are-watching-podcasts-on-netflix","status":"publish","type":"post","link":"https:\/\/thehotedit.com\/index.php\/2026\/04\/10\/how-many-people-are-watching-podcasts-on-netflix\/","title":{"rendered":"How many people are watching podcasts on Netflix?"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div id=\"\">\n<ul>&#13;<\/p>\n<li id=\"story1\">&#13;\n<p><a target=\"_blank\" href=\"https:\/\/www.samba.tv\/resources\/podcasts-on-the-big-screen?utm_source=podnews.net&amp;utm_medium=web&amp;utm_campaign=podnews.net%3A2026-04-10\">How are podcasts doing on Netflix? Independent measurement company Samba TV posted data on Netflix Podcasts<\/a>, including a podcast ranker. The company says that 13% of Netflix households (that\u2019s 10mn households) watched at least 1 cumulative minute of a Netflix podcast in Q1\/26.<\/p>\n<p>&#13;<\/p>\n<ul>&#13;<\/p>\n<li>There\u2019s really only one runaway success on Netflix for now &#8211; it\u2019s <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/i5zs\"><cite>The Breakfast Club<\/cite><\/a>, which is responsible for 40% of all podcast views on the platform, and has 3x the views of the #2 title, a Netflix companion podcast for Bridgerton. Almost half of Breakfast Club viewers watch the show within 48 hours of an episode\u2019s release.<\/li>\n<p>&#13;<\/p>\n<li>(Caution: the 13% number above is a figure spanning three months, rather than the usual one-month period. The company only monitors smart TVs, not phones. This doesn\u2019t suggest these people watched a podcast for at least a minute, just that in total they\u2019ve watched at least a minute of podcasts in a three month period.)<\/li>\n<p>&#13;\n<\/ul>\n<p>&#13;\n<\/li>\n<p>&#13;<\/p>\n<li id=\"story2\">&#13;\n<p><strong>Exclusive:<\/strong> <a target=\"_blank\" href=\"https:\/\/podnews.net\/press-release\/psl26-global-iheart\">The Podcast Show London has announced Global and iHeartPodcasts as headline partners<\/a> for the event next month. This year, Global\u2019s presence will place a particular focus on Global Studios.<\/p>\n<p>&#13;\n<\/li>\n<p>&#13;<\/p>\n<li id=\"story3\">&#13;\n<p><strong>Exclusive:<\/strong> We <a target=\"_blank\" href=\"https:\/\/podnews.net\/press-release\/podcast-movement-26-nyc\">reported<\/a> on the upcoming Podcast Movement NYC in February; but today, in an interview in the <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/i5hv2\"><cite>Podnews Weekly Review<\/cite><\/a> with Bryan Barletta, we discover the pricing for tickets, and more detail about the week-long flagship event.<\/p>\n<p>&#13;\n<\/li>\n<p>&#13;\n<\/ul>\n<aside class=\"classifieds\"><small><strong>Classifieds<\/strong> &#8211; <a target=\"_blank\" href=\"https:\/\/podnews.net\/classifieds\/\">your job or ad here<\/a><\/small><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/podnews.net\/class-click\/3305\/2026-04-10\" rel=\"sponsored\">Contact John Wordock for Help Today<\/a> \u2014 In podcasting since 2006 he&#8217;s built some well-known networks and shows. Got questions about video, YouTube, content strategy, audience growth or revenue? Book a confidential meeting with John.<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/podnews.net\/class-click\/3227\/2026-04-10\" rel=\"sponsored\">Targeted Podcast Audiences for Brands<\/a> \u2014 Brands &amp; corporations reach targeted podcast audiences with the Branded Audience Growth Network. Drive real listeners and gain insights on who\u2019s listening. Contact us to learn more.<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/podnews.net\/class-click\/3397\/2026-04-10\" rel=\"sponsored\">Nominate for the HigherEd PodCon Awards<\/a> \u2014 The first awards dedicated to higher education podcasting. Five categories recognizing excellence in student work, institutional storytelling, alumni engagement, and more. Submissions close April 17.<\/p>\n<p><a target=\"_blank\" href=\"https:\/\/podnews.net\/class-click\/3425\/2026-04-10\" rel=\"sponsored\">Audio Primes &#8211; The People Who Listen<\/a> \u2014 Join Sounds Profitable&#8217;s Tom Webster and Alberto Betella from RSS.com as they explore Audio Primes &#8211; the podcast consumers who listen to more than 75% of their podcasts! Free webinar April 16, 1PM EST<\/p>\n<\/aside>\n<p>&#13;<\/p>\n<ul>\n<li id=\"story4\">&#13;\n<p><a target=\"_blank\" href=\"https:\/\/podnews.net\/press-release\/midia-audio-consumer\">For podcasts, YouTube has pulled far ahead of Spotify, with Apple Podcasts in fourth place behind Amazon Music, according to new global data from MIDiA.<\/a>  62% of monthly active podcast users are using YouTube, compared to 47% for Spotify and around 25% for Apple Podcasts. The only surveyed countries that Spotify appears to lead in are Australia (but only very slightly), and in Spotify\u2019s home country of Sweden, where it has a significant lead. The data also suggests that 36% of global consumers have no interest in podcasts at all.<\/p>\n<p>&#13;\n<\/li>\n<p>&#13;<\/p>\n<li id=\"story5\">&#13;\n<p><strong>Exclusive:<\/strong> Good news from Libsyn: a <a target=\"_blank\" href=\"https:\/\/podnews.net\/article\/libsyn-301-redirect\">technical problem with some 301 redirects<\/a> has now been fixed. &#8220;We\u2019ve validated the changes both internally and with multiple customers, and are confident the issues that kept it from working as-desired are now resolved,\u201d a spokesperson told us. The company is the latest to announce integration with Apple Podcasts HLS video.<\/p>\n<p>&#13;\n<\/li>\n<p>&#13;<\/p>\n<li id=\"story6\">&#13;\n<p><a target=\"_blank\" href=\"https:\/\/podnews.net\/press-release\/exactly-right-media-disgraceland\">Double Elvis\u2019s Disgraceland and Hollywoodland are moving to Exactly Right Media and iHeartPodcasts.<\/a> It marks a return to iHeart for Disgraceland, after an exclusive period with Amazon Music, and time with Audacy.<\/p>\n<p>&#13;\n<\/li>\n<p>&#13;\n<\/ul>\n<p>&#13;<\/p>\n<p>Does anyone know the email address for James Lewin, the editor of <em>Podcaster News<\/em> (2004-2012)? We\u2019d love to get in touch.<\/p>\n<p>&#13;<\/p>\n<h2>Tips and tricks &#8211; with the Podnews Report Card<\/h2>\n<p>      &#13;<br \/>\n&#13;<\/p>\n<aside id=\"signupinvite\" style=\"text-align:center;padding:22px;background-color:var(--podnews-footer);\">\n<div style=\"margin-bottom:22px;\"><strong><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"18\" height=\"18\" class=\"small-icon\" viewbox=\"0 0 24 24\" fill=\"var(--podnews-text)\"><path d=\"M0 0h24v24H0z\" fill=\"none\"\/><path d=\"M20 4H4c-1.1 0-1.99.9-1.99 2L2 18c0 1.1.9 2 2 2h16c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zm0 4l-8 5-8-5V6l8 5 8-5v2z\"\/><\/svg>Get the free Podnews newsletter<\/strong> for more like this<\/div>\n<p><a target=\"_blank\" class=\"button\" href=\"https:\/\/podnews.net\/?ref=netflix-podcasts-stats\">Get it free<\/a><\/aside>\n<\/p>\n<p>&#13;<\/p>\n<h2>Podcast News &#8211; with Airwave<\/h2>\n<p>    &#13;<\/p>\n<ul>&#13;<\/p>\n<div class=\"artblock\"><a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/ic67\"><picture><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/15775-2c1e2f4f.webp 1x, https:\/\/i.podnews.network\/r\/t\/150\/15775-2c1e2f4f.webp 2x\" type=\"image\/webp\"><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/15775-2c1e2f4f.jpeg 1x, https:\/\/i.podnews.network\/r\/t\/150\/15775-2c1e2f4f.jpeg 2x\" type=\"image\/jpeg\"><\/source><\/source><\/picture><\/a><\/p>\n<div><em>For your Webby Consideration:<\/em> <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/ic67\"><cite>Big Picture Science<\/cite><\/a>\u00a0 for Best Limited Series &amp; Specials &#8211; News &amp; Politics. The show looks at modern science research, through smart and funny storytelling. Seth Shostak and Molly Bentley host a show which recently has looked at what it\u2019s like to live on a block of ice in the Arctic.<\/div>\n<\/div>\n<p>&#13;<\/p>\n<div class=\"artblock\"><a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/i5hv2\"><picture><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/256430-1043128d.webp 1x, https:\/\/i.podnews.network\/r\/t\/150\/256430-1043128d.webp 2x\" type=\"image\/webp\"><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/256430-1043128d.jpeg 1x, https:\/\/i.podnews.network\/r\/t\/150\/256430-1043128d.jpeg 2x\" type=\"image\/jpeg\"><img decoding=\"async\" class=\"shadow\" src=\"vertical-align:middle;margin:2px 0px;\" loading=\"lazy\" height=\"75\" width=\"75\" onerror=\"this.style.display='none'\" alt=\"Podnews Weekly Review\"\/><\/source><\/source><\/picture><\/a><\/p>\n<div><audio id=\"i5hv2\" preload=\"none\" src=\"https:\/\/op3.dev\/e\/podnews.net\/tr\/i5hv2.mp3\" type=\"audio\/mpeg\"\/><span style=\"cursor:pointer;color:var(--podnews-accent);float:right;\" onclick=\"playtrailer('i5hv2')\" id=\"i5hv2control\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"small-icon\" viewbox=\"0 -960 960 960\"><title>Play trailer<\/title><path fill=\"var(--podnews-accent)\" d=\"m380-300 280-180-280-180v360ZM480-80q-83 0-156-31.5T197-197q-54-54-85.5-127T80-480q0-83 31.5-156T197-763q54-54 127-85.5T480-880q83 0 156 31.5T763-763q54 54 85.5 127T880-480q0 83-31.5 156T763-197q-54 54-127 85.5T480-80Zm0-80q134 0 227-93t93-227q0-134-93-227t-227-93q-134 0-227 93t-93 227q0 134 93 227t227 93Zm0-320Z\"\/><\/svg><\/span>In the <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/i5hv2\"><cite>Podnews Weekly Review<\/cite><\/a> this week, a chat with Bryan Barletta about the upcoming Podcast Movement and Sounds Profitable event in New York City. Plus, Sam and James discuss the latest Patreon revenue figures.<\/div>\n<\/div>\n<p>&#13;<\/p>\n<div class=\"artblock\"><a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/izqil\"><picture><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/1667325-5275a7d9.webp 1x, https:\/\/i.podnews.network\/r\/t\/150\/1667325-5275a7d9.webp 2x\" type=\"image\/webp\"><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/1667325-5275a7d9.jpeg 1x, https:\/\/i.podnews.network\/r\/t\/150\/1667325-5275a7d9.jpeg 2x\" type=\"image\/jpeg\"><img decoding=\"async\" class=\"shadow\" src=\"vertical-align:middle;margin:2px 0px;\" loading=\"lazy\" height=\"75\" width=\"75\" onerror=\"this.style.display='none'\" alt=\"The Persistence\"\/><\/source><\/source><\/picture><\/a><\/p>\n<div><audio id=\"izqil\" preload=\"none\" src=\"https:\/\/op3.dev\/e\/podnews.net\/tr\/izqil.mp3\" type=\"audio\/mpeg\"\/><span style=\"cursor:pointer;color:var(--podnews-accent);float:right;\" onclick=\"playtrailer('izqil')\" id=\"izqilcontrol\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"small-icon\" viewbox=\"0 -960 960 960\"><title>Play trailer<\/title><path fill=\"var(--podnews-accent)\" d=\"m380-300 280-180-280-180v360ZM480-80q-83 0-156-31.5T197-197q-54-54-85.5-127T80-480q0-83 31.5-156T197-763q54-54 127-85.5T480-880q83 0 156 31.5T763-763q54 54 85.5 127T880-480q0 83-31.5 156T763-197q-54 54-127 85.5T480-80Zm0-80q134 0 227-93t93-227q0-134-93-227t-227-93q-134 0-227 93t-93 227q0 134 93 227t227 93Zm0-320Z\"\/><\/svg><\/span>If you\u2019ve ever thought history was boring, <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/izqil\"><cite>The Persistence<\/cite><\/a> is here to prove you wrong. You\u2019ll hear the overlooked stories of rebels, visionaries, and communities who shaped the world, told with sharp insight, unexpected twists, and just enough wit to make you wonder why none of this made it into your textbooks.<\/div>\n<\/div>\n<p>&#13;<\/p>\n<div class=\"artblock\"><a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/izqrl\"><picture><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/1667649-3517f59e.webp 1x, https:\/\/i.podnews.network\/r\/t\/150\/1667649-3517f59e.webp 2x\" type=\"image\/webp\"><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/1667649-3517f59e.jpeg 1x, https:\/\/i.podnews.network\/r\/t\/150\/1667649-3517f59e.jpeg 2x\" type=\"image\/jpeg\"><img decoding=\"async\" class=\"shadow\" src=\"vertical-align:middle;margin:2px 0px;\" loading=\"lazy\" height=\"75\" width=\"75\" onerror=\"this.style.display='none'\" alt=\"The Mechanics of Toxic Relationships. Narcissistic Abuse, Gaslighting &amp; Covert Narcissist Patterns\"\/><\/source><\/source><\/picture><\/a><\/p>\n<div><audio id=\"izqrl\" preload=\"none\" src=\"https:\/\/op3.dev\/e\/podnews.net\/tr\/izqrl.mp3\" type=\"audio\/mpeg\"\/><span style=\"cursor:pointer;color:var(--podnews-accent);float:right;\" onclick=\"playtrailer('izqrl')\" id=\"izqrlcontrol\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"small-icon\" viewbox=\"0 -960 960 960\"><title>Play trailer<\/title><path fill=\"var(--podnews-accent)\" d=\"m380-300 280-180-280-180v360ZM480-80q-83 0-156-31.5T197-197q-54-54-85.5-127T80-480q0-83 31.5-156T197-763q54-54 127-85.5T480-880q83 0 156 31.5T763-763q54 54 85.5 127T880-480q0 83-31.5 156T763-197q-54 54-127 85.5T480-80Zm0-80q134 0 227-93t93-227q0-134-93-227t-227-93q-134 0-227 93t-93 227q0 134 93 227t227 93Zm0-320Z\"\/><\/svg><\/span>Have you ever walked into a room and instantly felt like you\u2019d done something wrong? But you had absolutely no idea what? Nobody\u2019s talking. But there\u2019s sighing, cupboards getting slammed like they owe someone money, and the emotional atmosphere feels like a thunderstorm about to kick off. <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/izqrl\"><cite>The Mechanics of Toxic Relationships<\/cite><\/a> helps you navigate what happened in your relationship &#8211; and how to recognise these patterns before they repeat.<\/div>\n<\/div>\n<p>&#13;<\/p>\n<div class=\"artblock\"><a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/izqv5\"><picture><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/1667777-ec592105.webp 1x, https:\/\/i.podnews.network\/r\/t\/150\/1667777-ec592105.webp 2x\" type=\"image\/webp\"><source srcset=\"https:\/\/i.podnews.network\/r\/t\/75\/1667777-ec592105.jpeg 1x, https:\/\/i.podnews.network\/r\/t\/150\/1667777-ec592105.jpeg 2x\" type=\"image\/jpeg\"><img decoding=\"async\" class=\"shadow\" src=\"vertical-align:middle;margin:2px 0px;\" loading=\"lazy\" height=\"75\" width=\"75\" onerror=\"this.style.display='none'\" alt=\"Cryptocurrency Case Law Review\"\/><\/source><\/source><\/picture><\/a><\/p>\n<div><audio id=\"izqv5\" preload=\"none\" src=\"https:\/\/op3.dev\/e\/podnews.net\/tr\/izqv5.mp3\" type=\"audio\/mpeg\"\/><span style=\"cursor:pointer;color:var(--podnews-accent);float:right;\" onclick=\"playtrailer('izqv5')\" id=\"izqv5control\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"small-icon\" viewbox=\"0 -960 960 960\"><title>Play trailer<\/title><path fill=\"var(--podnews-accent)\" d=\"m380-300 280-180-280-180v360ZM480-80q-83 0-156-31.5T197-197q-54-54-85.5-127T80-480q0-83 31.5-156T197-763q54-54 127-85.5T480-880q83 0 156 31.5T763-763q54 54 85.5 127T880-480q0 83-31.5 156T763-197q-54 54-127 85.5T480-80Zm0-80q134 0 227-93t93-227q0-134-93-227t-227-93q-134 0-227 93t-93 227q0 134 93 227t227 93Zm0-320Z\"\/><\/svg><\/span>Law is local, but cryptocurrency is borderless. <a target=\"_blank\" href=\"https:\/\/podnews.net\/podcast\/izqv5\"><cite>The Crypto Case Law Review<\/cite><\/a> is a podcast for legal professionals about cryptocurrency litigation. Each episode, learn about a new legal case that involved cryptocurrency evidence &#8211; the arguments presented, and the issues considered by the court.<\/div>\n<\/div>\n<p>&#13;\n<\/ul>\n<p>&#13;\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/podnews.net\/update\/netflix-podcasts-stats\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#13; &#13; How are podcasts doing on Netflix? Independent measurement company Samba TV posted data on Netflix Podcasts, including a podcast ranker. The company says that 13% of Netflix households (that\u2019s 10mn households) watched at least 1 cumulative minute of a Netflix podcast in Q1\/26. &#13; &#13; There\u2019s really only one runaway success on Netflix [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2134,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/i.podnews.network\/r\/a\/1680\/podnews260410.png","fifu_image_alt":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[33],"tags":[694,276,1209,3157],"class_list":["post-2133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts","tag-netflix","tag-people","tag-podcasts","tag-watching"],"_links":{"self":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/posts\/2133","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/comments?post=2133"}],"version-history":[{"count":0,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/posts\/2133\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/media\/2134"}],"wp:attachment":[{"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/media?parent=2133"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/categories?post=2133"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thehotedit.com\/index.php\/wp-json\/wp\/v2\/tags?post=2133"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}