9 Expensive-Looking Zara, H&M, and COS Autumn Buys You Need to See

September has welcomed the new season, and already we’ve been greeted by a series of damp days, cool mornings and grey skies. Naturally, it’s time to shift out of summer mode and turn our attention to autumn dressing.

Right now, many of us are compiling our new season wardrobes, searching for those staple pieces that feel elevated yet understated, ready to be the centre of an outfit (yes, I believe a great pair of jeans can be a head-turner) or a backdrop for trending pieces to be layered upon. And three brands that always excel in elevated wardrobe updates at more affordable prices are Zara, COS and H&M.

COS Sculpted Cashmere Funnel-Neck Cardigan (£189)

(Image credit: COS)

Heading into the new season, my style goals are set. I want to look polished and put-together, but with as little effort as possible. If that sounds similar to your own goals, then this edit should prove incredibly helpful. Creating refined looks with little thought comes down to refined design details, from silhouette to rich colour palettes. Right now, the autumn staples I already own are sitting in pride of place, but now I’m searching for a few new additions to make these staples feel fresh and sleek, and the new high street collections are making it easy.

Looking to Zara, H&M and COS, they’ve clearly heard our request. At Zara, finer details are making timeless buys look incredibly refined, from the cut of a jacket to the intricate embroidery of a long-sleeved blouse (and I’ve found one which is sure to sell out momentarily). At COS, signatures of the brand have returned, from its beloved knitwear with contemporary accents like funnel-neck designs to smart coats with a timeless appeal and, as always, exquisite tailoring. Finally, H&M rounds off the high street trifecta with a smattering of cosy knits in rich-looking shades and staple denim which will earn their keep in our wardrobes for many seasons to come.

Consider this edit your autumn capsule wardrobe, but with contemporary details and design twists that make each feel instantly polished. As the best pieces tend to move fast, scroll on to explore the elegant autumn wardrobe updates I’m snapping up from Zara, H&M and COS.